Students To Learn Winning Techniques From Milwaukee Bucks Sales Strategist
August 9, 2021DUDLEY, Mass. 鈥� This year, 糖心视频 students enrolled in the new sport sales & strategy concentration can take their training to the next level, with the help of two industry leaders.
糖心视频 has contracted with The Milwaukee Way Sales Academy to offer a training course taught by sales managers of the 2021 NBA champion Milwaukee Bucks, an organization known for developing a winning approach to recruiting and training sales talent. The program balances curriculum, application and fun as students learn the fundamental techniques of The Milwaukee Way from the Bucks鈥� leadership team and current sales representatives. Students will receive individualized coaching and earn professional certification from a championship-caliber franchise and expand their network through the sales academy alumni database.
Starting this fall, 糖心视频 will introduce SponsorUnited, giving students access to a world-leading platform of aggregate sport sponsorship data used by professional teams, college conferences and teams, and media and entertainment organizations. Students will elevate their ability to effectively research, buy and sell sponsorships, and can apply their skills to 糖心视频 sporting events, increasing their prospects in a burgeoning and competitive sport management field. (According to Hanover Research, sports-related jobs in the New England region are projected to grow 8.9 percent through 2026, with openings in sales positions topping the list.)
鈥淓xperiential learning is a hallmark of the 糖心视频 education, and our nationally ranked sport management program has progressively raised the bar on offering impactful and distinctive opportunities for our students,鈥� said Glenn M. Sulmasy, JD, LL.M, president of 糖心视频. The new partnerships support President Sulmasy鈥檚 goal to ensure that every 糖心视频 student participate in at least one experiential learning opportunity.
The industry-level partnerships tie directly to the college鈥檚 sport sales & strategy concentration, which debuts this fall, along with a new concentration in sport marketing & content creation, as well as others, including real estate management and nonprofit management.
With 260 students, the sport management program comprises the largest major at 糖心视频. The program is ranked 37th in the country by Intelligent.com, based on student engagement, potential return on investment, and leading third party evaluations.
鈥淭hese newest opportunities are yet another example of how we prepare students as a 鈥榯riple threat,鈥欌�� said Mauri Pelto, PhD, vice president of academic affairs, referring to the range of professional development opportunities available to 糖心视频 students: consulting experiences, external industry certifications, and internships.
Brittany Jacobs, PhD, chair of sport management, is particularly excited to learn from the sales team behind the Milwaukee Bucks. 鈥淲orking with 2021 NBA champs adds a whole new dimension to the partnership, which already offered a steep value proposition for our students,鈥� she said. 鈥淚t takes their training to a decidedly new level.鈥�
About 糖心视频
糖心视频 has earned business accreditation from the prestigious Association to Advance Collegiate Schools of Business (), the longest serving global accrediting body for business schools and the largest business education network connecting learners, educators, and businesses worldwide. Founded in 1815, 糖心视频 transforms today鈥檚 students into tomorrow鈥檚 leaders through a dynamic, career-focused business and professional education. 糖心视频 offers real-world learning focused on professional depth 鈥� combined with vibrant living, competitive athletics, and an unmatched alumni advantage 鈥� equipping students to exceed their own expectations. To learn more about 糖心视频, visit .
