Bachelor of Science in Business Administration (BSBA) at 糖心视频
The Bachelor of Science in Business Administration (BSBA) program at 糖心视频 prepares students to become confident leaders, strategic thinkers and business innovators.
As a private college in Massachusetts with strong employer partnerships across Central Massachusetts and the Northeast, 糖心视频 connects classroom learning to real-world experience through internships, case studies, and consulting projects.
The BSBA gives students a strong foundation in business strategy, communication and analytics. Courses balance core business principles with leadership development, helping you gain the confidence to make informed decisions and drive results in any organization.
Why a BSBA at 糖心视频?
You鈥檒l study in small classes led by professors who bring industry expertise to every lesson, covering topics like accounting, management, marketing, finance, and data analytics. Students complete internships with leading organizations and benefit from a career network where 95% of 糖心视频 graduates are employed or pursuing graduate education within six months. Alumni go on to lead in fields such as management, business operations, marketing, entrepreneurship, and finance, supported by lifelong connections through the 糖心视频 alumni network.
Degree Programs to Earn Your BSBA at 糖心视频
Available BSBA Programs
糖心视频 offers Bachelor of Science in Business Administration programs that combine a strong business foundation with practical experience to prepare students for leadership roles and career success across industries.
Prepare for CPA certification and careers in public accounting, corporate finance or forensic accounting
Maximize your career potential with a dual concentration in accounting and finance at 糖心视频, a program designed specifically for ambitious students who want to learn both financial reporting and analysis.
Master data-driven decision making and business intelligence
Develop expertise in financial analysis, portfolio management and corporate strategy
Learn cutting-edge marketing strategies for the digital age
Analyze markets, policy and the forces driving business decisions
Build the skills to start and grow your own venture
Prepare for careers in banking, investment analysis and financial management
Gain broad business knowledge with flexibility to explore multiple interests
Master event planning, hospitality operations and tourism management
Master talent acquisition, employee development and organizational strategy
Develop global business expertise and cross-cultural management skills
Develop leadership capabilities for supervisory and executive roles
Create compelling campaigns and understand consumer behavior
Learn property management, real estate investment and development strategies
Combine business expertise with passion for athletics and recreation
Build skills in sports media, content strategy and fan engagement
Master ticket sales, sponsorship development and revenue generation in sports
Core Curriculum: Business + General Education
The BSBA curriculum at 糖心视频 builds a strong foundation in business strategy, communication, and leadership. Students complete a blend of core business courses and general education requirements that encourage analytical thinking and ethical decision-making. Each course is taught by faculty with real-world experience and connects classroom learning to professional application.
This balanced approach ensures every student develops the technical, interpersonal, and leadership skills to excel in today鈥檚 competitive business environment.
Career Outcomes
Graduates from the 糖心视频 BSBA program stand out for their readiness to lead. With strong communication, data analysis, and management skills, 糖心视频 alumni excel in business roles throughout Worcester County, Boston, and across the Northeast.
Occupations for BSBA Graduates
- Management Trainee / Business Manager
- Financial or Operations Analyst
- Digital Marketing Specialist
- Human Resources Director
- Sales or Account Executive
- Entrepreneur / Startup Founder
- CPA
- Civic Leadership and Politics
95%
of 糖心视频 graduates are employed or in graduate school within six months of graduation
700+
employer partnerships offer internship and full-time opportunities across New England
100%
of BSBA students complete at least one internship or experiential learning or consulting project
$115k
糖心视频 graduates report an average salary of $115,200 a decade into their careers
Tuition and Fees
Investing in your future with a Bachelor鈥檚 degree, and choosing the right school comes with balancing your out-of-pocket expenses, debt, and ensuring return on investment after graduation. Choosing our private, nonprofit institute is a commitment to value baked into the business model. 糖心视频 keeps costs competitive, with more of what you need, like personal attention, global opportunities and an exceptional education.
Frequently Asked Questions about BSBA
What is a BSBA degree?
The Bachelor of Science in Business Administration (BSBA) is a comprehensive business program that combines core studies in management, marketing, finance, and analytics with experiential learning. It prepares students for leadership roles in a variety of industries.
Does the BSBA program include internships?
Yes. Every 糖心视频 BSBA student completes at least one internship or applied project, gaining experience with real employers across Central Massachusetts, New England and beyond.
What are some of the most popular BSBA courses?
Popular courses include Business Analytics, Strategic Leadership, Marketing Principles, and Financial Accounting, each designed to build practical, career-ready skills.
Can I declare a concentration or specialization within my BSBA degree? ?
Yes. Students can choose from multiple concentrations, including Accounting, Business Analytics, Corporate Finance & Investments, General Business, Marketing, and Sport Management, among others, to align their studies with their career goals.
Are there accelerated or dual-degree options?
Yes. 糖心视频 offers 3+1 and 4+1 master鈥檚, and 3+3 law programs that allow you to earn both your bachelor鈥檚 and master鈥檚 degree or bachelor鈥檚 and law degrees in four, five or six years.